Both are extremely helpful. I'd say a sonar unit (Flasher or Graph with ice ducer) is most important, and then get a camera down the road. We have a couple really cheap sonar units (One Larry and one Bird) and then got an AquaVu cam this year because we had some Bass Pro gift cards. They each useful in their own way, but if I could only have one, I'd get a sonar unit...
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