Things really never change!!

[bobtodrick]

I'll admit to being somewhat of a fud. Although I use tech everyday in my job, I really don't like it and can easily go days without being on a computer on my own time.
One this I've never got is this generations need to have the latest i-Phone...and how they will line up at an Apple store hours before opening when a new one is released.
Well...read an interesting article yesterday. In October 1945 5000 people lined up at Gimbel's dept store in NY before opening. 50 police were on hand to keep order.
And this was for the introduction of the first commercially successful...BALLPOINT PEN!!!

[ReconWilly]

Originally Posted by bobtodrick

I'll admit to being somewhat of a fud. Although I use tech everyday in my job, I really don't like it and can easily go days without being on a computer on my own time.
One this I've never got is this generations need to have the latest i-Phone...and how they will line up at an Apple store hours before opening when a new one is released.
Well...read an interesting article yesterday. In October 1945 5000 people lined up at Gimbel's dept store in NY before opening. 50 police were on hand to keep order.
And this was for the introduction of the first commercially successful...BALLPOINT PEN!!!

It's because the tv,radio or news paper told them to...the digital lobotomy's began a long time ago...

[ReconWilly]

Originally Posted by ReconWilly

It's because the tv,radio or news paper told them to...the digital lobotomy's began a long time ago...

It's the ads...

https://youtu.be/c3uTQFZZnXM

[bobtodrick]

Originally Posted by ReconWilly

It's because the tv,radio or news paper told them to...the digital lobotomy's began a long time ago...

Yup...the first modern 'advertising agency' came into being in the 1880's in London. We've been heavily manipulated for well over 100 years.

[tri777]

Originally Posted by bobtodrick

...We've been heavily manipulated for well over 100 years.

I'm certain a big chunk of us were never manipulated.
If I am not fast forwarding through stupid commercials, then
I am shaking my head saying:
"What the he77 do I need that crap for"

[bobtodrick]

Originally Posted by tri777

I'm certain a big chunk of us were never manipulated.
If I am not fast forwarding through stupid commercials, then
I am shaking my head saying:
"What the he77 do I need that crap for"

You don't realize how pervasive it is.
Sure...for stuff that you have no interest in you think "What the he77 do I need that crap for", but for stuff you do have an interest in, you are most definitely affected by advertising (it isn't just TV commercials).
An example...though advertising at movie theatre's is common now, it wasn't always so. Other than a short ad at the beginning of the movie telling about everything available at the concession counter there were no ads.
I was involved in a pilot project in 1977 at the old Strand Theater in Edmonton, where single frames were inserted in the movie with pictures of popcorn. The frame rate of motion picture film is 30 frames/sec...single frames are not noticed my the vast majority of people, they never 'see' them.
Popcorn sales increased 67% the week we did the test.
You're manipulated in ways you don't even realize.

[SageValleyOutdoors]

Sure...for stuff that you have no interest in you think "What the he77 do I need that crap for", but for stuff you do have an interest in, you are most definitely affected by advertising (it isn't just TV commercials).[/QUOTE]

Couldn’t agree more... for YEARS working in the trades in Calgary, i was annoyed by the irritating radio commercials on CJAY92 for Spence Diamonds. Always told myself the last place i would ever spend my $ was Spence diamonds.
Then it came time to buy my wife an engagement ring, and that’s exactly where i went.
It’s annoying, but advertising works

[tri777]

Originally Posted by bobtodrick

"You don't realize how pervasive it is, but for stuff you do have an interest in,
you are most definitely affected by advertising.....You're manipulated in
ways you don't even realize."

Originally Posted by SageValleyOutdoors

"Couldn’t agree more"..."It’s annoying, but advertising works"

You both will have to tell me how I am fooled perhaps..if I see something
on tv/Dragons Den that IS a genuine great invention, I will purchase, but all
this "must have" garbage commercials of I-phone's, truck with park/drive assist,
Tide pods, Red Lobster commercials(never been there in my life yet), etc etc etc,
have failed miserably in making a sheep out of me...heck,
I still use my VCR Daily (DVD players were such a BIG down grade from the vcr imo.)

So perhaps tell how i am fooled please, i am open to see if i actually am.

[bobtodrick]

Originally Posted by tri777

You both will have to tell me how I am fooled perhaps..if I see something
on tv/Dragons Den that IS a genuine great invention, I will purchase, but all
this "must have" garbage commercials of I-phone's, truck with park/drive assist,
Tide pods, Red Lobster commercials(never been there in my life yet), etc etc etc,
have failed miserably in making a sheep out of me...heck,
I still use my VCR Daily (DVD players were such a BIG down grade from the vcr imo.)

So perhaps tell how i am fooled please, i am open to see if i actually am.

Did you read my post on the popcorn?
Or read this https://www.psychologytoday.com/ca/b...advertising-do
or this https://www.psychologistworld.com/in...al-advertising
There is a whole science of advertising in such a way that you don't realize you are being targeted.
I'm afraid you are the exact person they are talking about in the above articles...yes, that may hold true for what you knowingly see and hear...it's what they do that you don't see and hear that still gets you.

[Trochu]

Originally Posted by tri777

I'm certain a big chunk of us were never manipulated.
If I am not fast forwarding through stupid commercials, then
I am shaking my head saying:
"What the he77 do I need that crap for"

Some of the things I want the most I've never seen an ad for, Stag 10, early 1900's combination safe, 2020 Ford Bronco.....

[tri777]

Originally Posted by bobtodrick

"...
I'm afraid you are the exact person they are talking about in the above articles...yes, that may hold true for what you knowingly see and hear...it's what they do that you don't see and hear that still gets you.

I guess i'm busted..i drive a mid 90's truck..i eat steak, eggs, milk..seems everything i do is from 20yrs ago..those ad people are so dam clever..

[Trochu]

Originally Posted by tri777

I guess i'm busted..i drive a mid 90's truck..i eat steak, eggs, milk..seems everything i do is from 20yrs ago..those ad people are so dam clever..

I think what they are getting at is if you head into Walmart to buy some pens, you might be slightly more inclined to buy Bic if you've seen an ad vs Papermate, not that you're going to go buy a '19 F150 tomorrow because you saw a Ford ad while watching tv tonight.

[tri777]

Originally Posted by Trochu

I think what they are getting at is if you head into Walmart to buy some pens, you might be slightly more inclined to buy Bic if you've seen an ad vs Papermate, not that you're going to go buy a '19 F150 tomorrow because you saw a Ford ad while watching tv tonight.

My assurance to all the smart ad people out there,
If you claim a pair of your $200 winter boots are simply the best, yet i find those $79.99 boots in the corner are even a tad more comfortable..well, you will have miserably failed in your advertising with me.
Its like those hyped up headphones "Beats"..those are cr-ap..my 29.99 headphones kill'em..the trick in headphones is knowing how to read the hz/khz ranges.

[ETOWNCANUCK]

Originally Posted by tri777

I guess i'm busted..i drive a mid 90's truck..i eat steak, eggs, milk..seems everything i do is from 20yrs ago..those ad people are so dam clever..

So you are typing this on what kind of device?

Cell, tablet, or computer?

But yeah you aren’t susceptible to any ads.

[tri777]

Originally Posted by ETOWNCANUCK

So you are typing this on what kind of device?

Cell, tablet, or computer?

The device >>
Desktop computer with windows 7..with
the still functional & highly sought after 3.5" floppy drive.

[ETOWNCANUCK]

Originally Posted by tri777

My assurance to all the smart ad people out there,
If you claim a pair of your $200 winter boots are simply the best, yet i find those $79.99 boots in the corner are even a tad more comfortable..well, you will have miserably failed in your advertising with me.

Depends on the trade.

Did you trade durability and comfort for just comfort,
Or would it be better to buy the $200 boots because you won’t have to replace them as often.

If the $200 boots last five years,
But you have to buy 3 pairs at $80 to get those same 5 years,
Would you not want to spend the $200

[ETOWNCANUCK]

Originally Posted by tri777

The device >>
Desktop computer with windows 7...and a still functional floppy drive.

And how did you know it existed?

90’s was all about the home computer.

Whether you have something new or old,
Anything made in the last 100 years had advertisements for anything and everything.

Your previous argument was inaccurate.

[FCLightning]

Originally Posted by tri777

I'm certain a big chunk of us were never manipulated.
If I am not fast forwarding through stupid commercials, then
I am shaking my head saying:
"What the he77 do I need that crap for"

It's not the ads you see that get you, it's the stuff that they don't call an ad but you see and read anyway - manipulating your mind in subtle ways over time. I once had a top ad manager in the ag industry tell me (I paraphrase some) "Pick up any agriculture magazine, pick an article and I will tell you who submitted the article and why." He backed it up with examples of the articles his team had submitted for the campaign he was working on - for a product that didn't exist yet. They had 5 years to "create a need" for this product - and they were very successful at it.

[tri777]

Originally Posted by ETOWNCANUCK

If the $200 boots last five years,
But you have to buy 3 pairs at $80 to get those same 5 years,
Would you not want to spend the $200

Trust me, if something is A+ in looks, comfort, style, i'll spend $450 !! Everything is crap now & i go to work warehouse a few times a yr pleading with them to please remake the stylish steel toed running/work shoe they made in 2011.
I find all clothing these days awful, way to thin & ugly..i miss stuff from the 90's.

[tri777]

Originally Posted by ETOWNCANUCK

90’s was all about the home computer.

Whether you have something new or old,
Anything made in the last 100 years had advertisements for anything and everything

That is certainly one of the many ways to explain things...as for the "things never change"..hold my beer & watch what the next 12-15yrs has to say about that. It isn't my definition of evolving in the slightest though.

[tri777]

Originally Posted by FCLightning

It's not the ads you see that get you, it's the stuff that they don't call an ad but you see and read anyway - manipulating your mind in subtle ways over time. I once had a top ad manager in the ag industry tell me (I paraphrase some) "Pick up any agriculture magazine, pick an article and I will tell you who submitted the article and why." He backed it up with examples of the articles his team had submitted for the campaign he was working on - for a product that didn't exist yet. They had 5 years to "create a need" for this product - and they were very successful at it.

That right there is the reason i quit buying & cancelled my monthly subscription to 'Dirt Bike'
type magazines in early 2000..all d*m ads now..the 90's were superior in everyway incl music.

[bobtodrick]

Originally Posted by Trochu

I think what they are getting at is if you head into Walmart to buy some pens, you might be slightly more inclined to buy Bic if you've seen an ad vs Papermate, not that you're going to go buy a '19 F150 tomorrow because you saw a Ford ad while watching tv tonight.

Exactly.
Advertising is why you ask the clerk for Scotch Tape (a brand) instead of cellophane tape.
People are more likely to research the big ticket items...but the little things you just buy what you've seen on TV, or in a magazine...or alongside the game you're playing on the computer.
Your unconscious of it because it is inexpensive...it's not on your radar.

[bobtodrick]

Originally Posted by tri777

That right there is the reason i quit buying & cancelled my monthly subscription to 'Dirt Bike'
type magazines in early 2000..all d*m ads now..the 90's were superior in everyway incl music.

Exactly what every generation since the beginning of recorded time has said.

[FCLightning]

Originally Posted by tri777

That right there is the reason i quit buying & cancelled my monthly subscription to 'Dirt Bike'
type magazines in early 2000..all d*m ads now..the 90's were superior in everyway incl music.

The ads in the magazine are window dressing. The real "advertising" is in the content. Do you think it is possible that a large ad agency will send an employee to apply at a magazine to become a staff writer - while still retaining employ with the ad agency?

As for the music - anything after the mid 80's is not really music.

[tri777]

Originally Posted by bobtodrick

Exactly what every generation since the beginning of recorded time has said.

I still to this day have those awesome 1980 dirtbike magazines..such long great writings of articles, reviews, how-to's, Rick Johnson days..
after 1999, all crap.
So..why & how am i still being suckered bobto?
I quit buying those 19yrs ago..no sheep here..

[ETOWNCANUCK]

Originally Posted by tri777

I still to this day have those awesome 1980 dirtbike magazines..such long great writings of articles, reviews, how-to's, Rick Johnson days..
after 1999, all crap.
So..why & how am i still being suckered bobto?
I quit buying those 19yrs ago..no sheep here..

It’s why it’s demographic advertising.

I stopped asking for ninja turtles and asked for beer money.

You have different interests now than you did.

Commericialism exists in ways you don’t always see, and our brain registers and processes how we see things in different ways.
Advertising is everywhere,
You don’t even need to actually see it, but it’s always there.

Look at the top of your browser on this website,
Ads right there.

[tri777]

Originally Posted by ETOWNCANUCK

You have different interests now than you did.
.

Here's what the clever smart ad people should know about me:
IF i at any time see one of your ads on tv/newspaper/anywhere, the very nano-second i see Any small writing affixed that cannot be easily read, out of spite i flip channel/the page/tell you to your face, "nope not interested"..thats a devil trying to be sold right there. (in the details in that fine print). Todays car commercials are comical with that paragraph of unreadable print.

[Jamie]

Originally Posted by tri777

I'm certain a big chunk of us were never manipulated.
If I am not fast forwarding through stupid commercials, then
I am shaking my head saying:
"What the he77 do I need that crap for"

We have been manipulated since we were born.
Toys in Cereal?
Toys at Mcdonalds?
Colourful Cereal?

Thats just as kids.
Hot girls in beer commercials?


You might be slightly more aware of it now but it still happens on a minute by minute basis.

[58thecat]

Originally Posted by Jamie

We have been manipulated since we were born.
Toys in Cereal?
Toys at Mcdonalds?
Colourful Cereal?

Thats just as kids.
Hot girls in beer commercials?


You might be slightly more aware of it now but it still happens on a minute by minute basis.

Yup....that's why I PVR shows etc.....got to the age if I want something I do t need an AD to tell me how great thier product is etc....and then thier is Xmas commercials......

[bobtodrick]

Originally Posted by tri777

I still to this day have those awesome 1980 dirtbike magazines..such long great writings of articles, reviews, how-to's, Rick Johnson days..
after 1999, all crap.
So..why & how am i still being suckered bobto?
I quit buying those 19yrs ago..no sheep here..

You actually don't realize pretty well all magazines hi-light what their advertisers want them to...you were manipulated by those magazines you think so highly of and didn't even realize it.
Advertising in all it's many forms. Last year $205 billion was spent in the U.S. alone on advertising. They have the best psychologists and sociologists on their payrolls...you must be one smart guy to be getting the better of them (as you think you are).
Here's how pervasive it is...the dirtbike mags you think were so great. In the 70's I worked for an agency doing ads for exactly those kinds of publications.
I was a retoucher...spent hours adding things like boobs in the bubbles around ice cubes, words in the clouds of a nice photo of an automobile...stuff like that.
You have no idea of how these guys work...it isn't all the flashy add telling you to buy the new Ford F150.